Eshallgo (NASDAQ:EHGO) vs. PROG (NYSE:PRG) Critical Review

Eshallgo (NASDAQ:EHGO) and PROG (NYSE:PRG) are both small-cap business services companies, but which is the better investment? We will compare the two companies based on the strength of their profitability, earnings, risk, analyst recommendations, institutional ownership, dividends and valuation.

Profitability

This table compares Eshallgo and PROG’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Eshallgo	N/A	N/A	N/A
PROG	8.01%	24.25%	10.09%

Analyst Recommendations

This is a summary of recent ratings and recommmendations for Eshallgo and PROG, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Eshallgo	0	0	0	0	0.00
PROG	0	2	4	1	2.86

PROG has a consensus target price of $49.00, suggesting a potential upside of 82.16%. Given PROG’s stronger consensus rating and higher possible upside, analysts clearly believe PROG is more favorable than Eshallgo.

Institutional and Insider Ownership

97.9% of PROG shares are owned by institutional investors. 2.7% of PROG shares are owned by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Earnings and Valuation

This table compares Eshallgo and PROG”s top-line revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Eshallgo	$16.96 million	1.42	$10,000.00	N/A	N/A
PROG	$2.46 billion	0.45	$138.84 million	$4.54	5.93

PROG has higher revenue and earnings than Eshallgo.

Summary

PROG beats Eshallgo on 11 of the 12 factors compared between the two stocks.

About Eshallgo

Eshallgo Inc., through its subsidiaries, engages in the sale and leasing of office equipment and after-sale maintenance and repair services in the People’s Republic of China. The company also sells office furniture, IT products, water dispensers, printing papers, and other products, as well as provides maintenance services with enterprise resource planning systems. It serves private and public sector businesses, as well as large enterprises and institutions. The company was founded in 2015 and is based in Shanghai, China.

About PROG

PROG Holdings, Inc. (NYSE:PRG) is a financial technology holding company based in Salt Lake City, Utah with three business segments: Progressive Leasing, which offers lease-to-own transactions primarily to credit-challenged consumers through e-commerce and point-of-sale retail partners, via online, mobile, and in-store solutions; Vive Financial, which provides consumers who may not qualify for traditional prime lending with a variety of second-look, revolving credit products through private label and branded credit cards; and Four Technologies, which provides consumers of all credit backgrounds Buy Now, Pay Later (BNPL) options through four interest-free installments via its platform, Four.